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ORGANIC RICE MARKET OVERVIEW
The Global Organic Rice Market size was USD 2071.5 million in 2023 and is projected to touch USD 4500.33 million by 2032, exhibiting a CAGR of 8% during the forecast period.
The Organic Rice Market has been experiencing regular increase as consumers increasingly seek healthier and green food options. This increase is pushed by growing consciousness about the fitness benefits of organic merchandise and the environmental effect of traditional agriculture. Organic rice, grown without artificial fertilizers or pesticides, aligns with the options of fitness-aware clients and those worried approximately food safety. The demand is specifically strong in areas inclusive of North America and Europe, wherein organic certification standards are nicely mounted, and consumers are inclined to pay a premium for natural products.
In Asia, the largest rice-generating place globally, the marketplace for organic rice is also growing, albeit at a slower tempo due to the traditionally excessive consumption of conventionally grown rice. However, international locations like India, Thailand, and Vietnam are seeing an uptick in organic rice production, typically for export markets in Europe and North America, in which the call for organic sorts maintains to rise. Key gamers in the natural rice marketplace are focusing on increasing their organic certifications, enhancing delivery chains, and launching consciousness campaigns to educate customers about the blessings of organic products.
GLOBAL CRISES IMPACTING ORGANIC RICE MARKET-COVID-19 IMPACT
"Organic rice Industry Had a Negative Effect Due to disrupted delivery chains during COVID-19 Pandemic"
The Global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.
The pandemic disrupted the organic rice delivery chain. Restrictions on transportation and labor shortages in agriculture brought on delays and extended charges for organic rice producers, impacting the provision and pricing of products. Import-export demanding situations additionally strained the supply in areas that depend closely on organic rice imports, along with North America. Overall, whilst demand for natural rice increased, supply chain disruptions offered massive demanding situations, main to temporary delivery shortages and fluctuating charges.
LATEST TREND
"Increasing Demand For "Ready-To-Eat" to Drive Market Growth"
There have been notable developments in the market which has the potential to boost the Organic Rice Market share. One recent fashion in the Organic Rice Market is the growing demand for ""ready-to-eat"" organic rice products, driven by the growing quantity of fitness-aware consumers looking for convenient yet nutritious food options. As greater people balance busy existence with a focal point on healthful eating, organizations are introducing pre-cooked natural rice sorts, which include single-serve quantities and microwaveable packs, which provide both convenience and first-rate. This trend has gained enormous traction, particularly in city areas throughout North America and Europe, where consumers prioritize smooth-to-put together organic options. Many key gamers within the market, like Lundberg Family Farms and Nature’s Path, have replied by diversifying their product strains to include those convenient natural rice codecs, catering to an increasing demographic interested in rapid yet nutritious meal solutions.
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ORGANIC RICE MARKET SEGMENTATION
BY TYPE
Based on Type, the global market can be categorized into polished glutinous rice (sticky rice), indica (long-shaped rice), & polished round-grained rice
- Polished Glutinous Rice (Sticky Rice): Popular in Asia, specifically in Southeast Asian delicacies, this form of natural rice is valued for its sticky texture and sweetness, making it perfect for cakes and forte dishes. Its market growth is pushed through calls from clients searching out true, natural alternatives for conventional recipes.
- Indica (Long-Grained Rice): Known for its narrow grains and organization texture, Indica rice is extensively ate up in international locations like India and Thailand. Organic Indica rice appeals to health-aware clients in search of pesticide-loose lengthy-grain types, frequently utilized in dishes requiring awesome, non-sticky grains like pilafs and biryanis.
- Polished Round-Grained Rice: Often used in Japanese and Korean cuisines, this rice has a spherical shape and a tender, sticky texture whilst cooked, ideal for sushi and different delicate dishes. Organic round-grained rice draws customers inquisitive about more healthy, eco-friendly picks, mainly for dishes requiring short-grained rice types.
BY APPLICATION
Based on application, the global market can be categorized into direct edible & deep processing
- Direct Edible: Organic rice used for direct suitable for eating consumption entails types like brown, white, and areas of expertise kinds, which are grown and processed without artificial chemical substances. This phase sees call for among health-conscious customers who prioritize whole and minimally processed foods, often found in retail stores and natural food markets.
- Deep Processing: Deep processing of natural rice consists of changing it into products like rice flour, rice bran oil, and even snacks, catering to clients searching out versatile natural ingredients. This section is supported by way of a upward push in gluten-free and plant-primarily based diets, increasing the market for organic rice-derived ingredients across fitness meals, baking, and alternative food products.
MARKET DYNAMICS
DRIVING FACTORS
"Growing Health Awareness to Boost the Market"
This is a major factor in Organic Rice Market growth. As purchasers emerge as an increasing amount of awareness of the health dangers related to chemical-weighted meals, call for organic products, together with rice, is rising. Organic rice is loose from insecticides, artificial fertilizers, and genetically modified organisms (GMOs), which appeals to fitness-aware consumers. This trend is strong in North America and Europe, wherein consumers are inclined to pay a top rate for foods they perceive as more healthy and environmentally friendly. The developing frame of research helping with the fitness advantages of natural ingredients bolsters this fashion, making it a sizable driver inside the market.
"Rise in Sustainable and Eco-friendly Practices to Expand the Market"
Environmental sustainability is another vital driving force. As the impacts of conventional agriculture on soil health and biodiversity become clearer, extra farmers are turning to natural farming practices. These practices aren't the best beneficial for the environment, however, additionally help in maintaining soil fertility and water pleasant, attracting support from both governmental and non-governmental companies. Furthermore, natural farming often calls for fewer sources within a long time, appealing to clients and corporations invested in sustainable delivery chains.
RESTRAINING FACTOR
"Higher Production Costs and Limited Yield"" to Potentially Impede Market Growth"
Organic rice farming is extra exertions-intensive and luxurious than traditional farming due to the avoidance of artificial chemical substances and the reliance on manual pest manage. Organic farmers face challenges with pest management, crop rotation, and certification prices, which lead to higher production prices and from time-to-time lower yields. This, in turn, results in a higher retail price for natural rice, which can deter charge-sensitive purchasers and limit marketplace increase, specifically in regions where organic rice is regarded as a luxury product.
OPPORTUNITY
"Expansion in Emerging Markets to Create Opportunity for Product in the Market"
While organic rice intake is currently concentrated in evolved nations, rising markets in Asia, the Middle East, and Latin America display potential for growth. Increasing disposable incomes and rising fitness consciousness in these regions open doors for organic rice brands to make bigger. Government tasks promoting sustainable agriculture in addition help market entry and the status quo of natural rice as a staple in new regions.
CHALLENGE
"Supply Chain Complexity Could Be a Potential Challenge for Consumers"
Managing a sustainable and efficient delivery chain is a undertaking inside the natural rice enterprise. Ensuring that rice is grown, processed, and transported in adherence to organic requirements calls for rigorous certification procedures and excellent assessments. Moreover, organic rice providers need to navigate demanding situations related to logistics, garage, and handling, as natural produce regularly calls for separate coping with facilities to prevent infection from non-natural merchandise. These logistics add complexity and cost, requiring manufacturers to constantly improve procedures and spend money on infrastructure.
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ORGANIC RICE MARKET REGIONAL INSIGHTS
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NORTH AMERICA
The Organic Rice Marketplace in North America is expanding due to rising health cognizance and call for organic meals products. In the US Organic Rice Marketplace, consumer interest is driven by means of dietary possibilities that desire herbal and chemical-loose alternatives. U.S. Clients are an increasing number of opting for natural rice due to its perceived fitness blessings, with excessive call for in city areas and amongst younger demographics.
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EUROPE
Europe sees steady boom within the natural rice market, fueled by strong governmental guide for natural farming and environmentally friendly agricultural practices. Countries like Germany, France, and the U.K. Show excessive call for natural merchandise, with consumers inclined to pay a top class. This trend is reinforced via the vicinity's stringent organic certification requirements and sizable availability of natural rice in supermarkets and specialty stores.
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ASIA
As the largest producer of rice globally, Asia is likewise increasing its Organic Rice Market. Demand is growing mainly in Japan, South Korea, and increasingly more in China due to urbanization, higher disposable incomes, and growing focus approximately the benefits of organic food. Additionally, many Asian countries are enhancing organic farming practices and making an investment in certification strategies, which similarly assist the boom of organic rice in the region.
KEY INDUSTRY PLAYERS
"Key Industry Players Shaping the Market Through Innovation and Market Expansion"
Key enterprise players are shaping the natural rice market through strategic innovation and market growth. These groups are implementing superior farming techniques and processing strategies to enhance the exceptional and nutritional fees of their organic rice products. They also are diversifying their services to include specialized sorts which include black, purple, and jasmine organic rice to cater to awesome customer preferences, within fitness-aware and gourmand markets. Additionally, virtual advertising and e-commerce structures are leveraged by means of those players to boost visibility and streamline the distribution method, achieving a broader patron base.
LIST OF TOP ORGANIC RICE COMPANIES
- Doguet’s Rice (U.S.)
- Randall Organic (U.S.)
- Sanjeevani Organics (India)
- Kahang Organic Rice (Malaysia)
- Riceselect (U.S.)
- Texas Best Organics (U.S.)
- STC Group (Vietnam)
- Yinchuan (China)
- Urmatt (Vietnam)
- Vien Phu (Vietnam)
KEY INDUSTRY DEVELOPMENT
March 2024: Cargill introduced a strategic partnership with diverse organic rice farmers in the United States. This collaboration ambitions to enhance the manufacturing and supply chain of natural rice, addressing the developing consumer demand for organic products in North America. The initiative is designed to streamline operations and improve performance in natural rice distribution, thus assisting to fulfill the growing market desires
REPORT COVERAGE
The study offers detailed SWOT analysis and provides valuable insights into future developments within the market. It explores various factors driving market growth, examining a broad range of market segments and potential applications that may shape its trajectory in the coming years. The analysis considers both current trends and historical milestones to provide a comprehensive understanding of the market dynamics, highlighting potential growth areas.
The Organic Rice Marketplace is poised for widespread increase, pushed with the aid of evolving patron possibilities in the direction of more healthy eating habits and a growing consciousness of the benefits of natural products. The growing call for natural rice is being fueled by means of its perceived fitness benefits, along with lower pesticide residues and better environmental sustainability. Additionally, innovations in organic farming techniques and the introduction of the latest product variants are improving the enchantment of natural rice to purchasers. However, challenges together with restricted availability of licensed natural seeds and better production expenses might also pose hurdles to increase.
REPORT COVERAGE | DETAILS |
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Market Size Value In |
US$ 2071.5 Million in 2023 |
Market Size Value By |
US$ 4500.33 Million by 2032 |
Growth Rate |
CAGR of 8% from 2023 to 2032 |
Forecast Period |
2032 |
Base Year |
2023 |
Historical Data Available |
2019-2022 |
Regional Scope |
Global |
Segments Covered |
Type and Application |
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What value is the Organic Rice Market expected to touch by 2032?
The Global Organic Rice Market is expected to reach 4.49 billion by 2032.
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What Organic Rice Market is expected to be exhibited by 2032?
The Organic Rice Market is expected to exhibit a CAGR of 8.0% by 2032.
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What are the driving factors of the Organic Rice Market?
Growing health awareness and rise in sustainable and eco-friendly practices to expand market growth
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What are the key Organic Rice Market segments?
The key market segmentation, which includes, based on type, the Organic Rice Market is polished glutinous rice (sticky rice), indica (long-shaped rice), & polished round-grained rice. Based on application, the Organic Rice Market is classified as direct edible & deep processing.