PERSONAL LUXURY GOODS MARKET OVERVIEW
The Global Personal Luxury Goods Market size was USD 268040 Million in 2023 and is projected to touch USD 348303.9 Million by 2032, exhibiting a CAGR of 2.6% during the forecast period.
The personal luxury goods market consists of luxury products such as designer apparel, handbags, cosmetics, watches, and jewelry. These products are normally characterized by exclusivity, master craftsmanship, and superior branding to entice affluent buyers worldwide to purchase them. The market is expected to benefit from developing fashion trends, rising incomes, and increased demand for personalized luxury experiences. Major players are focusing on innovation, sustainability, and increased digital footprints to entice increasingly younger demographics into their fold. This is part of a market, quite a bit around the globe, in the luxury category, depicting lifestyle preferences and symbols of status.
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GLOBAL CRISES IMPACTING PERSONAL LUXURY GOODS MARKET - COVID-19 IMPACT
"Personal Luxury Goods Industry Had a Negative Effect Due to Reduced Consumer Spending and Store Closures during COVID-19 Pandemic"
The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.
In addition, lockdowns and prohibitions imposed during the COVID-19 pandemic cause an ill impact on personal luxury goods and make sales dramatically decline as a result of store closures, travel bans, and economic uncertainty. Luxury brands witnessed a decline in consumer spending, primarily as the majority of top shoppers opted to spend on what was considered to be the most essential by them and were mostly restrained financially to spend outside what was considered 'necessary'. Disruption of international tourism also brought down high-end retail in prime locations such as airports and luxury shopping districts. All this was accompanied by a major disruption of global supply chains, which hindered the production and distribution of luxury goods. Therefore, the market went through a substantial contraction, with many brands failing to remain in profit during the crisis.
LATEST TREND
"Sustainability, E-Commerce, and Second-hand demand drive market growth"
The personal luxury goods market has taken some emerging trends. There are sustainability and digital transformation at the forefront. More consumers now pay extra attention to eco-friendly as well as ethically produced luxury items, prompting brands to invest more in sustainability. Another trend is the growing rise of digital and e-commerce platforms, with which luxury brands are making their way into attracting more tech-savvy customers because they cater to selling luxury goods. The significant driving factor is the rising demand for second-hand luxury, shifting the direction of the industry again with the growing popularity of pre-owned luxury goods. Among them, sustainability is the 'big change', brands get more concerned about their footprint and the transparency of sourcing time after time.
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PERSONAL LUXURY GOODS MARKET SEGMENTATION
By Type
Based on Type, the global market can be categorized into Accessories, Apparel, Watch and Jewelry & Luxury Cosmetics
- Accessories: The accessories segment within the Personal Luxury Goods Market should comprise high-end handbags, wallets, belts, and sunglasses. Although these articles are expected to be increasingly driven via online platforms, they are also particularly likely to be used by younger customers. Brands such as Gucci and Louis Vuitton have set their eyes on limiting editions or partnerships to keep their exclusivity while sustainability also pushes the trend within this market segment, with green materials trending.
- Apparels: Luxurious wear comprises designs including ready-to-wear and bespoke services. Famous companies like Prada and Balenciaga thus stress their seasonal collections and runway shows after which they bait customers. Digital channels with social media now greatly influence customers while selling. Innovation in fabric and sustainability is reshaping the whole industry.
- Watches and Jewelry: In that scope, some high-end watches and fine jewelry are those that are caused by heritage brands such as Rolex and Cartier. The customer would be inclined towards such an article as the status symbol and long-term investment, which he acquires almost exclusively from Exclusive Boutiques or Authorized Dealers. The trend now has been a shift toward smart technology induction into watches united with the traditional craftsmanship. The role of E-Commerce platforms is also expanding in offering high-value jewelry and watches from different corners of the globe.
- Luxurious cosmetics: Luxurious cosmetics involve high-end skin care, makeup, and perfumes from top brands such as Chanel and Dior. The increased awareness of the consumer about the quality and source of ingredients is making it popular. Technology-savvy customers poor in economic strength are reached using digital tools via try-ons and also through influencer marketing. It is adopting green packaging as a strategy to capture environmentally conscious customers, too.
By Application
Based on application, the global market can be categorized into Specialty Retailers, Department Stores & Hypermarkets and Supermarkets
- Specialty Retailers: These entities have a personalized shopping experience that focuses on personal luxury goods. They emphasize exclusive luxury products. High-quality customer service is one feature of these stores, wherein an ideal immersive brand experience follows. The category keeps growing on the premise that consumers now want to collect premium brands that come in unique and curated collections. Generally, specialty investors now invest more into developing digital outreach channels to suit online shoppers.
- Department Stores: Department stores largely serve as important distributions for luxury goods. They comprise an all-encompassing variety of premium products under one roof. Thus, these attract luxury consumers via high-end branded names and an upscale shopping environment. Departmental stores are still at that appeal even in an era when online sales have become the norm. Indexes in themselves have been investing in their website dualization to cater to the demands of changing consumer preferences.
- Hypermarkets and Supermarkets: Traditionally, only mass-market-aimed hypermarkets and supermarkets have recently begun including luxury goods sections to attract wealthy shoppers. For this segment, luxury purchases can be made available in an accessible way at knock-down prices, albeit usually on a limited selection. Such stores sell luxury items such as perfumes, cosmetics, and accessories. Changing consumer preferences in how they shop and increasingly available products at high price points through nontraditional retail formats spur this channel's growth.
MARKET DYNAMICS
Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.
Driving Factor
"Rising global wealth and disposable income fuel market growth"
An increased rise of wealth across the globe, particularly in developing markets, results in greater consumption by households on luxury items thus increases the Personal Luxury Goods Market growth. The emerging middle class and upper-class individuals have elevated demands for luxurious items such as clothes and accessories. The disposable income has reached a stage of being consumed on ostentatious luxury goods and these brands have considered changes in their product ranges on different income levels of people.
"Digital platforms and influencer marketing boost market growth"
Digital and website portals have made it possible for luxury brands to further reach a larger audience around the world. Consumers have been exposed to various luxury items as a result of the use of the world's online shopping facilities. A convenience and personalization of experience have made people inclined to the online purchasing of luxury items. Celebrity and influencer marketing through social media have made a star shine even more in convincing the growing, tech-savvy young consumers. Such strategies have also supplemented the physical subsidizing by an increased direct proximity of customers to luxury brands.
Restraining Factor
"Economic instability limits disposable income, hindering market growth"
Economic downturns and financial instability have much graver or broader repercussions on the personal luxury goods businesses wherein they are often bridging the gap of no purchase all because of financial constraints. Thus, economic uncertainties bring decreasing demand to luxury brands due to priorities and reduced disposable income. It severely hits products particularly high-end ones like designer clothing and costly accessories. Hence, instituted luxury goods are discretionary spending and collaterally associated with major economic strains.
Opportunity
"Sustainability and ethical production drive long-term growth in luxury market"
With their ever-increasingly conscious consumerism on environmental and social issues, there is a good chance that even luxury brands will now become even more focused on sustainability and ethical production. For them, the selling of eco-friendly products with strings-tied origins would cater to the concern of that aware customer, especially among the younger generations, offering luxury even on the most precious pearls of great value like sustainability. Here lies the advantage of the sustainability practice as differentiation of luxury brands in order for them to grasp this more sensitive and probably more economically-willing-in-spending market. Indeed, this trend is likely to spur personal luxury goods market growth in the long run.
Challenge
"Counterfeits threaten market growth, requiring technology and legal protection"
The increasing number of counterfeits has remained one of the most serious threats to the markets of personal luxury products, devaluing the brand and reducing the trust of consumers in it. Counterfeit goods nowadays can fool the eyes of even the people who are expert in this field, which has created barriers for people to identify the same. Certainly, this problem affects established brands and also poses huge threats for emerging luxury brands, ruining reputation and sales. Fighting counterfeits involves huge investments in technology and legal measures to protect intellectual property.
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PERSONAL LUXURY GOODS MARKET REGIONAL INSIGHTS
North America
"North America's affluent population and e-commerce boost market growth"
North America holds the largest personal luxury goods market share because of greater concentration of consumers with huge earnings, but more so because it carries many established luxury names. Together with thousands of luxury retailers in the region and hunger for pricey items consumed therein, one cannot afford to have an economic meltdown in this region. United States of America attracts a lot of mindshare in North America because of its consciously large, affluent population, coupled with high expenditure power. The United States Personal Luxury Goods Market focuses primarily on demand generated by fashion, accessories, and premium beauty products. Growth has also been further augmented by the increases in e-commerce, making luxury products available to more consumers.
Europe
"Europe's luxury brands and consumer spending drive significant market growth"
Europe contributes significantly to the personal luxury goods market as most top luxury brands are based there. Countries like France, Italy, and Switzerland have made a name in high-end fashion, jewelry, and watches and are major contributors to global sales. The region has also allowed the manufacturing of luxury products and trends and standards for them. European consumers spend so much on luxury products that they are further encouraged by such market participation.
Asia
"Asia's rising affluence and middle-class growth drive market growth"
Asia has lately become an important factor in the marketplace of personal luxury goods. Rising affluence in the countries like China, Japan, and South Korea is the main driver here. As you can see, China has now at least become the leading consumer of luxury goods with a growing demand for high-end fashion, jewelry, and accessories. It also includes the growing younger, tech-savvy consumers of the region and their influence on trends, especially with online shopping and digital platforms. Plus, the growth of the middle-class demand in Asia has continued to boost the luxury market.
KEY INDUSTRY PLAYERS
"LVMH, Kering, and Hermès drive market growth through innovation and sustainability"
Industry giants like LVMH, Kering, and Hermès are the top players transforming the Personal Luxury Goods Market by combining timeless craftsmanship with an innovative approach. New sales channels are growing digitally, analyzing data to provide personalized experiences, and working with influencers to connect to the younger audiences. Sustainability in terms of environmentally-friendly materials and ethical sourcing is becoming inherent to its strategies. Exclusivity, storytelling, and global market penetration continue shaping the consumers and market growth.
List Of Top Personal Luxury Goods Companies
- Estee Lauder (U.S.)
- L'Oreal (France)
- Essilor International S.A. (France)
- LVMH (France)
- Richemont (Swizerland)
KEY INDUSTRY DEVELOPMENT
December, 2024: Saks Global comes into play with its $2.7 billion acquisition of Neiman Marcus Group, thereby making a new luxury retail conglomerate in America. The merger indeed gives birth to world-renowned retailers, including Neiman Marcus, Bergdorf Goodman, Saks Fifth Avenue, and Saks Off 5th, together with a great asset portfolio in retail real estate. Such a merger has the potential to transform the luxury retail industry, argued Richard Baker, executive chairman of Saks Global. The acquisition is set to enable Saks Global to skyrocket towards the future with a price of innovation in personal luxury goods.
REPORT COVERAGE
The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.
This research report examines the segmentation of the market by using both quantitative and qualitative methods to provide a thorough analysis that also evaluates the influence of strategic and financial perspectives on the market. Additionally, the report's regional assessments consider the dominant supply and demand forces that impact market growth. The competitive landscape is detailed meticulously, including shares of significant market competitors. The report incorporates unconventional research techniques, methodologies and key strategies tailored for the anticipated frame of time. Overall, it offers valuable and comprehensive insights into the market dynamics professionally and understandably.
REPORT COVERAGE | DETAILS |
---|---|
Market Size Value In |
US$ 268040 Million in 2023 |
Market Size Value By |
US$ 348303.9 Million by 2032 |
Growth Rate |
CAGR of 2.6% from 2023 to 2032 |
Forecast Period |
2032 |
Base Year |
2023 |
Historical Data Available |
2019-2022 |
Regional Scope |
Global |
Segments Covered |
Type and Application |
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What value is the Personal Luxury Goods Market expected to touch by 2032?
The global Personal Luxury Goods Market is expected to reach USD 348303.9 million in 2032.
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What CAGR is the Personal Luxury Goods market expected to exhibit by 2032?
The Personal Luxury Goods market is expected to exhibit a CAGR of 2.6% by 2032.
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What are the driving factors of the Personal Luxury Goods market?
Increasing Disposable Income & Digitalization and E-commerce Growth are some of the factors to expand the market growth.
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What are the key Personal Luxury Goods market segments?
The key market segmentation, which includes, based on type, the Personal Luxury Goods market is Accessories, Apparel, Watch And Jewelry & Luxury Cosmetics. Based on application, the Personal Luxury Goods market is classified as Specialty Retailers, Department Stores & Hypermarkets And Supermarkets.